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Marketing & Sales
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500+ titles
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Internationales Marketing-Lexikon
Eric Waarts
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Marketingplanung
Alfred Kuß
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Kundenservice für Dummies
Karen Leland
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Die 77 besten Checklisten für Ihr Direktmarketing
Rainer H. G. Großklaus
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Menschen führen ist wie Flöhe hüten
Warren Bennis
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Der Marketingberater für Dienstleister
Wolfgang Formatschek
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Profi-Marketing im Internet
Edda Bhattacharjee
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Power selling
Oliver Kitter
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Innovatives Personalmarketing für high-potentials
Anke Thiele
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Marketing zum Nulltarif
Ivan Misner
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Marketing im Internet
Nina Dohr Pawlowitz
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Marketing leicht gemacht
Fritz Scheuch
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30 Minuten für überzeugende Business-Korrespondenz
Harald Schulz
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Strategisches Management und Marketing
Rudolf Grünig
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Accountable advertising
Simon Broadbent
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Marketing 1
Johann Günther
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Direktmarketing - so geht's
Christina Ewald
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Regionalmarketing
Axel Meyer
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Kultur- und Kunstmarketing
François Colbert
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Internationales Marketing
Jeffrey E. Curry
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Marketingfaktor Kunstsponsoring
Brigitte Kössner
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Marketing für Energieversorger
Michael Laker
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Marketing für Steuerberater
Gerd J. Merz
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One-to-one-Marketing im Internet
Niels-Christian Reichardt
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Empfehlungsmarketing
Klaus-J. Fink
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Marketing-Management
Richard P. Bagozzi
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Das Ende der Marketing-Mythen
Sergio Zyman
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Telemarketing
Dirk Bauer
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Online-Marketing
Mike Barowski
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4.0
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Eventmarketing
Sigrun Erber
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Marketing-Strategien
Jochen Becker
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Der Sponsoring- und Eventmarketing-Ansatz (S&E)
Patrick Cotting
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Reklamekunst um 1900
Dieter Lorenz
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Marketing im Internet
Achim H. Pollert
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Krankenhaus-Marketing & Qualitäts-Management
Gerhard F. Riegl
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Business-to-Business-Marketing
Peter Godefroid
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Web-Advertising
Nico Jäckel
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Integrativ-prozessuales Marketing
Roland Mattmüller
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E-Commerce und Online-Marketing
Joerg Krause
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Internet-Selling
Various authors
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E-Marketing
Jan-Christoph Herrmann
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Apotheken-Marketing als betriebswirtschaftlicher Lösungsansatz
Kurt Neudecker
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Investitionsgütermarketing
Hans-Peter Richter
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Corporate-Design-Praxis
Martin Dunkl
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Perfekte Marketingpläne in 7 Tagen
Ros Jay
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Kooperatives Marketing-Controlling
Michael Zerres
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Schulmarketing
Jürgen Puth
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Marketing in der Arztpraxis
Gabriele Schranz
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