Introduces a tool that may be used to diagnose and enhance competitive advantage: the value chain. Value-chain analysis allows the manager to separate the underlying activities a firm performs in designing, producing, marketing, and distributing its product or service.
Porter Michael E. Books
Michael E. Porter is the foremost authority on competitive strategy, the competitiveness and economic development of nations, states, and regions. His work applies competitive principles to social issues such as healthcare, the environment, and corporate responsibility. Porter is widely recognized as the "father of strategy" and is considered the world's most influential thinker on management and competitiveness. His approach to analyzing and developing strategic thought has profoundly impacted both academia and practice.
