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Competitive Advantage
Creating and Sustaining Superior Performance
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Introduces a tool that may be used to diagnose and enhance competitive advantage: the value chain. Value-chain analysis allows the manager to separate the underlying activities a firm performs in designing, producing, marketing, and distributing its product or service.
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Competitive Advantage, Michael E. Porter
- Language
- Released
- 1985
- Binding
- (Hardcover),
- Book condition
- Good
- Price
- €6.49
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4.2
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- Title
- Competitive Advantage
- Subtitle
- Creating and Sustaining Superior Performance
- Language
- English
- Authors
- Michael E. Porter
- Publisher
- Free Press
- Released
- 1985
- Format
- Hardcover
- Pages
- 557
- ISBN10
- 0029250900
- ISBN13
- 9780029250907
- Series
- Tags
- Business, Leadership
- Original title
- Competitive advantage
- Rating
- 4.15 out of 5
- Description
- Introduces a tool that may be used to diagnose and enhance competitive advantage: the value chain. Value-chain analysis allows the manager to separate the underlying activities a firm performs in designing, producing, marketing, and distributing its product or service.