C. K. Prahalad Books

New competitive realities have ruptured industry boundaries, overthrown much of standard management practice, and rendered conventional models of strategy and growth obsolete. In their stead have come the powerful ideas and methodologies of Gary Hamel and C.K. Prahalad, whose much-revered thinking has already engendered a new language of strategy. In this book, they develop a coherent model for how today's executives can identify and accomplish no less than heroic goals in tomorrow's marketplace. Their masterful blueprint addresses how executives can ease the tension between competing today and clearing a path toward leadership in the future.

Presents the theory that there are commercial opportunities in the poor nations of the world for private companies, and that companies can utilize this knowledge to make profits and at the same time fight poverty.

The NEW global standard for innovation from the world's most influential management thinker-C.K. Prahalad

<b>The innovation management classic returns for today's fully digitized world</b> When legendary business thought leaders C.K. Prahalad and M.S. Krishnan first published <i>The New Age of Innovation</i>, the book was instantly lauded as one of the most forward-looking business guides of the year. Now, ten years later, their predictions that advanced technologies would transform every business in every industry have been borne out. And their lessons for managing the software revolution are more critical today than ever. <i>The New Age of Innovation</i> provides the insights and practices you need to drive profits and growth in today's interconnected, software-dominated world--a world where companies partner with customers to create value. You'll learn how to: -Align all software systems within your company -Measure individual behavior using smart analytics -Continuously improve customer-facing and back-end processes -Make every stakeholder a unique partner in your mission -Work seamlessly across cultures and time-zones -Create teams that drive high-quality, low-cost solutions The ubiquity of software and digitization introduce valuable opportunities for personalized value creation and global resource partnership. Manage them well and you'll seize the competitive edge in no time. <i>The New Age of Innovation</i> provides everything you need to by leveraging the tools at your disposal to transform their business and dominate your industry.

What and whom is a business for? This collection of articles gathers the latest thinking on the strategic significance of corporate social responsibility. Readers will develop an understanding of why businesses should continue to give money away even while laying off workers, how companies play a leadership role in today's social problems by incorporating the best thinking of governments and nonprofit institutions, and how community needs are actually opportunities to develop ideas and demonstrate business technologies. Readers will see how corporate responsibility can lead to new markets and solutions to long-standing business problems.

Je überzeugender eine Idee, umso bündiger ist sie meist darstellbar. Das trifft auch für Die Zukunft des Wettbewerbs zu. Der Grundgedanke ist so simpel wie überzeugend: Moderne Technologien machen es möglich, Produkte und Dienstleistungen zu personalisieren. Da Kunden ebenso davon profitieren wie Unternehmen, ist es mehr als sinnvoll, sich darauf einzulassen. Viel mehr als diese These haben C. K. Prahalad und Venkat Ramaswamy nicht im Angebot, und das wissen sie auch. Deshalb liefern sie Beispiele, Beispiele, Beispiele. Nach dem Motto: Wenn man vielleicht nicht so genau weiß, wohin die Reise geht, hilft es doch, viele mögliche Startpunkte zu benennen. getAbstract empfiehlt das Buch allen strategisch denkenden Managern, die sich schon heute von den Ideen von morgen anregen lassen wollen

Die Zeiten, in denen Unternehmen eine genormte Dienstleistung oder Ware einer undifferenzierten Käufergruppe mit Erfolg

Kniha renomovaných světových autorů a poradců v oboru podnikové strategie zaměřuje pozornost na zásadní proměnu vztahů zákazníků a firem. Autoři zdůrazňují, že hodnota pro zákazníka – dnes mnohem aktivnějšího, informovanějšího a zkušenějšího než kdykoli dříve – většinou již nespočívá ve výrobcích a službách jako takových, které mu firmy jednostranně a v nepřeberném množství vnucují. Uspět a napříště si zajistit ziskový růst a vlastní podíl na budoucnosti budou moci jen ty firmy, které se soustředí na inovování prostředí zkušenosti, v němž se jednotliví zákazníci mohou podle svých potřeb a preferencí zapojovat do spoluvytváření hodnoty. Překlad z angličtiny Irena Grusová. Vyšlo v prestižní "Knihovně světového managementu".