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George Lakoff

    May 24, 1941

    George Lakoff is a leading thinker in cognitive science and linguistics. His work explores how metaphors and frames shape our thinking and politics. Lakoff investigates how language influences our perception of the world and how we can better communicate and persuade. His insights offer a key to understanding complex social and political debates.

    George Lakoff
    Metaphors We Live By
    Women, Fire, and Dangerous Things : What Categories Reveal about the Mind
    Philosophy In The Flesh
    The All New Don't Think of an Elephant
    Your Brain's Politics
    Moral politics : how liberals and conservatives think