The Century Old Startup
The Nordstrom Way of Embracing Change, Challenges, and a Culture of Customer Service
- 180 pages
- 7 hours of reading
The book explores Nordstrom's remarkable journey from a small shoe store to a thriving retail giant since its inception in 1901. It delves into the company's innovative strategies, commitment to customer service, and adaptability to market changes. Through detailed anecdotes and insights, the narrative reveals the core values and business practices that have enabled Nordstrom to maintain its competitive edge and foster customer loyalty over the decades.


