Breakthroughs!
- 336 pages
- 12 hours of reading
How leadership and drive create commercial innovations that sweep the world ... based on the real-life stories of fourteen phenomenally successful products and services.
P. Ranganath Nayak Books
Product Juggernauts
How Companies Mobilize to Generate a Stream of Market Winners
- 472 pages
- 17 hours of reading
This text provides guidelines for determining the products customers want and the designing of products they want to buy. It shows how to create and manage a business strategy based on successful new products, giving ideas from different industries and widely scattered nations. The book also combines fiction with theory from real, contemporary companies.
Beschouwingen over enkele succesvolle en daardoor bekende innovaties in het bedrijfsleven, waaronder de compact disc, walkman, Club Méditerranée.
12 idées de génie auxquelles personne ne croyait
- 409 pages
- 15 hours of reading
Histoire d'un certain nombre de produits qui font maintenant partie de la consommation courante (le compact-disc; le VHS; le four à micro-ondes, etc.).