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Breaks down the process of creating a business strategy into the following stages: analyzing current market position; identifying promising fields; highlighting a target group and reaching them; setting an innovation strategy; formulating a co-operation strategy; and recognizing basic needs.
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Basics of a successful business strategy, Kerstin Friedrich
- Language
- Released
- 1994
- product-detail.submit-box.info.binding
- (Paperback)
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