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Social marketing: Influencing Behaviors for Good, Philip Kotler, Nancy R. Lee
- Language
- Released
- 2008
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- Title
- Social marketing: Influencing Behaviors for Good
- Language
- English
- Authors
- Philip Kotler, Nancy R. Lee
- Publisher
- Sage Publications
- Released
- 2008
- ISBN10
- 1412956471
- ISBN13
- 9781412956475
- Category
- Marketing and PR