The book is currently out of stock
Quality assessment of corporate visions and their positive effects
Authors
Parameters
More about the book
Which criteria characterize an effective corporate vision? We derived a set of criteria for the quality of corporate visions from the literature and developed a measuring instrument. Four factors were found that enable a quality assessment of corporate visions: communication, encouragement, ambition, and feasibility. The present research provides evidence for the reliability and validity of the developed measuring instrument for the quality assessment, as well as evidence for the positive influence of certain vision-related motive content and definition criteria on the perceived quality of corporate visions.
Book purchase
Quality assessment of corporate visions and their positive effects, Jörg Seeliger
- Language
- Released
- 2018
We’ll notify you via email once we track it down.
Payment methods
- Title
- Quality assessment of corporate visions and their positive effects
- Language
- English
- Authors
- Jörg Seeliger
- Publisher
- Verlag Dr. Hut
- Released
- 2018
- ISBN10
- 3843935068
- ISBN13
- 9783843935067
- Series
- Wirtschaftswissenschaften
- Category
- University and college textbooks
- Description
- Which criteria characterize an effective corporate vision? We derived a set of criteria for the quality of corporate visions from the literature and developed a measuring instrument. Four factors were found that enable a quality assessment of corporate visions: communication, encouragement, ambition, and feasibility. The present research provides evidence for the reliability and validity of the developed measuring instrument for the quality assessment, as well as evidence for the positive influence of certain vision-related motive content and definition criteria on the perceived quality of corporate visions.