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- 276 pages
- 10 hours of reading
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Exploring the landscape of creativity in organizations, the authors reveal innovative strategies to enhance creative performance in businesses. Drawing from their global investigations, they present a fresh perspective on fostering creativity, supported by a wealth of success stories that illustrate practical applications. This work serves as a guide for companies looking to unlock their creative potential and transform their organizational culture.
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Corporate Creativity, Alan G. Robinson, Susan Stern
- Language
- Released
- 1998
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- (Paperback)
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- Title
- Corporate Creativity
- Subtitle
- How Innovation and Improvement Actually Happen
- Language
- English
- Authors
- Alan G. Robinson, Susan Stern
- Publisher
- Berrett-Koehler Publishers
- Released
- 1998
- Format
- Paperback
- Pages
- 276
- ISBN10
- 1576750493
- ISBN13
- 9781576750490
- Series
- Rating
- 3.45 out of 5
- Description
- Exploring the landscape of creativity in organizations, the authors reveal innovative strategies to enhance creative performance in businesses. Drawing from their global investigations, they present a fresh perspective on fostering creativity, supported by a wealth of success stories that illustrate practical applications. This work serves as a guide for companies looking to unlock their creative potential and transform their organizational culture.