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More about the book
Kim and Mauborgne present a non-competitive approach for achieving high business growth through the development of uncontested market space with practically limitless potential
Book purchase
Blue Ocean Strategy, W. Chan Kim, Renée Mauborgne
- Unrelated signature
- Language
- Released
- 2005
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- (Hardcover),
- Book condition
- Damaged
- Price
- €10.41
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