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From Those Wonderful Folks who Gave You Pearl Harbor

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  • 222 pages
  • 8 hours of reading

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Mad Men is the TV series that's got everyone talking-and with good reason, having won 9 Emmys, 5 Golden Globes and beating The Wire to the 'Best International Award' at the 2009 Baftas. Jerry Della Femina's advertising classic, first published in the US in 1971, is the book that inspired the TV series. Packed full of eccentric characters and interesting anecdotes it is a gloriously gossipy and irreverent account of life on Madison Avenue in the 1960s. It is also full of fascinating advertising campaigns: the Volkswagen 'Think Small' campaign that gave the company their big break in the US; the cake mix that relied on the breaking of a single egg; or Marlboro Man in Marlboro Country-an all time classic. 'Beyond parody and quite brilliant, it's best enjoyed after a three-martini lunch.' GQ

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From Those Wonderful Folks who Gave You Pearl Harbor, Jerry Della Femina

Language
Released
1972
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Title
From Those Wonderful Folks who Gave You Pearl Harbor
Language
English
Publisher
Pan
Released
1972
Format
Paperback
Pages
222
ISBN10
0330232673
ISBN13
9780330232678
Series
Rating
3.35 out of 5
Description
Mad Men is the TV series that's got everyone talking-and with good reason, having won 9 Emmys, 5 Golden Globes and beating The Wire to the 'Best International Award' at the 2009 Baftas. Jerry Della Femina's advertising classic, first published in the US in 1971, is the book that inspired the TV series. Packed full of eccentric characters and interesting anecdotes it is a gloriously gossipy and irreverent account of life on Madison Avenue in the 1960s. It is also full of fascinating advertising campaigns: the Volkswagen 'Think Small' campaign that gave the company their big break in the US; the cake mix that relied on the breaking of a single egg; or Marlboro Man in Marlboro Country-an all time classic. 'Beyond parody and quite brilliant, it's best enjoyed after a three-martini lunch.' GQ