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More about the book
Ries and Trout share their rules for certain successes in the world of marketing. Combining a wide-ranging historical overview with a keen eye for the future, the authors bring to light 22 superlative tools and innovative techniques for the international marketplace.
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Book purchase
The 22 Immutable Laws of Marketing, Al Ries, Jack Trout
- Language
- Released
- 1994
- product-detail.submit-box.info.binding
- (Paperback),
- Book condition
- Good
- Price
- €7.99
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