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Rational Choice in an Uncertain World
The Psychology of Judgment and Decision Making
Authors
392 pages
More about the book
The book explores the intricate relationship between emotions, happiness, and well-being in decision-making processes. It delves into recent research on neuroscience, highlighting how these factors influence choices. Additionally, it examines the adaptive value of non-rational heuristics, providing insights into how individuals navigate complex decisions beyond traditional rational approaches.
Book variant
2009, paperback
Book purchase
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