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Technological Entrepreneurship
Technology-Driven vs Market-Driven Innovation
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The book explores the vital role of entrepreneurship in driving innovation and competitive advantage, challenging the notion that it is limited to small and medium enterprises. It posits that a strong commitment to entrepreneurship is essential for sustained wealth generation at both organizational and national levels. By addressing the broader implications of entrepreneurial practices, the author provides insights into how these strategies can lead to long-term economic success and resilience.
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Technological Entrepreneurship, Ian Chaston
- Language
- Released
- 2017
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- Title
- Technological Entrepreneurship
- Subtitle
- Technology-Driven vs Market-Driven Innovation
- Language
- English
- Authors
- Ian Chaston
- Publisher
- Springer International Publishing
- Released
- 2017
- Format
- Hardcover
- Pages
- 316
- ISBN13
- 9783319458496
- Category
- Business and Economics
- Description
- The book explores the vital role of entrepreneurship in driving innovation and competitive advantage, challenging the notion that it is limited to small and medium enterprises. It posits that a strong commitment to entrepreneurship is essential for sustained wealth generation at both organizational and national levels. By addressing the broader implications of entrepreneurial practices, the author provides insights into how these strategies can lead to long-term economic success and resilience.