Positioning: The Battle for Your Mind, 20th Anniversary Edition

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246 pages
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This 20th Anniversary Edition makes available to business and marketing professionals---including tens of thousands of Ries and Trout groupies, worldwide---the work that forever changed the way marketing strategy is done. schovat popis

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Positioning: The Battle for Your Mind, 20th Anniversary Edition, Jack Trout, Al Ries

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Released: 2000
Binding: (Hardcover)

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Title: Positioning: The Battle for Your Mind, 20th Anniversary Edition
Language: English
Authors: Jack Trout, Al Ries
Publisher: McGraw-Hill Education - Europe
Released: 2000
Format: Hardcover
Pages: 246
ISBN10: 0071359168
ISBN13: 9780071359160
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Categories: Non-Fiction Social Sciences Psychology
Non-Fiction Business & Management Management & HR
Non-Fiction Self-Help Entrepreneurship
Tags: Business, Psychological Topics, Communication
Rating: 4.05 out of 5
Description: This 20th Anniversary Edition makes available to business and marketing professionals---including tens of thousands of Ries and Trout groupies, worldwide---the work that forever changed the way marketing strategy is done. schovat popis