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Convenience Shopping
Joachim Zentes
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Veränderung im Ernährungsverhalten
Torsten Tomczak
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Electronic Shopping
Erwin Dichtl
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Efficient consumer Response (ECR)
Armin Töpfer
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Kundenzufriedenheit
Erwin Dichtl
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Mitarbeiterzufriedenheit= Kundenzufriedenheit
Joachim Zentes
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