John Arnold Books

Build an online presence for your business with web marketing Why buy several books on web marketing when you can buy just one? With this must-have resource, five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how.

What is Medieval History? provides an accessible, far-ranging and passionate guide to the study of medieval history. The book discusses the creation of the academic field, the nature of the sources, the intellectual tools used by medievalists, and key areas of thematic importance from the fall of the Roman Empire to the Reformation.

This work examines the contribution of psychological theory to our understanding of human behaviour in the workplace. It covers both personnel issues such as selection and training and organizational issues such as decision making. It contains up-to-date material with coverage of organizational culture and design. There is also material on change and development and the issue of power at individual and, group and organizational levels. Real-life examples are used to support the theory, to show how the concepts dealth with actually apply to work settings.

An essay about how we study and understand history, this book begins by inviting us to think about various questions provoked by our investigation of history. It explores the ways these questions have been answered in the past. It also introduces the concepts of causation, interpretation, and periodization, through examples of how historians work. schovat popis

A rigourous and comprehensive introductory text which explains and critcially evaluates the concepts underlying the preparation of financial accounts, their application and possible altternatives to current practice; it thereby provides a distinctive framework for understanding the principles upon which the performance and position of a company are measured. The principles are illustrated by worked examples and through the extracted accounts of a real company. The topicality and scope of the text have been enhanced to cover conceptual frameworks, internal harmonisation, and accounting for groups and intangibles, and also includes end-of-chapter discussion questions and exercises. Teacher's Manual (0-13-317876-5)

Like its companion volume Advanced Writing Skills, the present book focuses on the needs of the learner at the advanced level. At this level, grammatical accuracy alone is simply not enough for successful communication, particularly in speech.

Kayleigh Goodman is a girl from a small town in the English midlands. She has been repeatedly bullied in school and she has moved to a new secondary school to escape bullying.

An extensive process of market research formed the basis of this third edition, aimed at rigorous introductory undergraduate, MBA and other postgraduate courses in management accounting. It has retained its clarity and distinctive conceptual approach to the explanation, illustration and evaluation of the basic concerpts, and their application to a wide range of practical issues. By placing its emphasis on decision-making, and through the inclusion of new material and improved teaching, learning and assessment features, the text provides a pertinent and critical foundation in management accounting. Teacher's Manual including OHPs (0-13-399148-2)

Contains historical illustrations and photographs of early MelbourneIncludes Rolf Boldrewood - Marcus Clarke - Henry Handel Richardson - Ada Cambridge - Brian Fitzpatrick - Martin Boyd - Joan Lindsay - Vance Palmer - Alan Marshall - Hal Porter - George Johnston - Criena Rohan - Serge Liberman - Judah Waten - Barry Oakley - Helen Garner.