David Auerbach Books

An exhilarating, elegant memoir and a significant polemic on how computers and algorithms shape our understanding of the world and of who we are Bitwise is a wondrous ode to the computer lan­guages and codes that captured technologist David Auerbach’s imagination. With a philoso­pher’s sense of inquiry, Auerbach recounts his childhood spent drawing ferns with the pro­gramming language Logo on the Apple IIe, his adventures in early text-based video games, his education as an engineer, and his contribu­tions to instant messaging technology devel­oped for Microsoft and the servers powering Google’s data stores. A lifelong student of the systems that shape our lives—from the psy­chiatric taxonomy of the Diagnostic and Statistical Manual to how Facebook tracks and profiles its users—Auerbach reflects on how he has experienced the algorithms that taxonomize human speech, knowledge, and behavior and that compel us to do the same. Into this exquisitely crafted, wide-ranging memoir of a life spent with code, Auerbach has woven an eye-opening and searing examina­tion of the inescapable ways in which algo­rithms have both standardized and coarsened our lives. As we engineer ever more intricate technology to translate our experiences and narrow the gap that divides us from the ma­chine, Auerbach argues, we willingly erase our nuances and our idiosyncrasies—precisely the things that make us human.

"David Auerbach's exploration of the phenomenon he has identified as the meganet begins with a simple, startling revelation: There is no hand on the tiller of some of the largest global digital forces that influence our daily lives. From corporate sites such as Facebook, Amazon, Google, YouTube, Instagram, and Reddit - to the burgeoning metaverse encompassing cryptocurrencies and online gaming - to government systems such as China's Social Credit System and India's Aadhaar. As we increasingly integrate our society, culture and politics within a hyper-networked fabric, Auerbach explains how the interactions of billions of people with unfathomably large online networks have produced a new sort of beast: ever-changing systems that operate beyond the control of the individuals, companies, and governments that created them. Meganets, Auerbach explains, have a life of their own, actively resisting attempts to control them as they accumulate data and produce spontaneous, unexpected social groups and uprisings that could not have even existed twenty years ago. They constantly modify themselves in response to user behavior, resulting in collectively authored algorithms none of us intend or control. These enormous invisible organisms exerting great force on our lives are the new minds of the world, increasingly commandeering our daily lives and inner realities"-- Provided by publisher