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John Aston

    Smart Engagement
    DRIVEN
    • 2019

      DRIVEN

      • 272 pages
      • 10 hours of reading

      John Aston's anecdotes, wit, strong opinion and acute observations recount insightful and affectionate portraits of the many facets of motor sport, its people and its places. DRIVEN takes you on a journey from Lake District vintage car trials to drag racing at Santa Pod, NASCAR racing in North Carolina and international events at Silverstone.

      DRIVEN
    • 2014

      Smart Engagement

      Why, What, Who and How

      • 112 pages
      • 4 hours of reading

      Successful businesses in the 21st century excel in engagement by adapting to evolving societal concerns and expectations. They effectively navigate risks and opportunities to achieve sustainable outcomes. Despite the widespread discussion about stakeholder engagement, few companies implement strategies that truly enhance their business success. The focus is on practical approaches that lead to meaningful engagement and positive results for both the business and its stakeholders.

      Smart Engagement