The book explores the intricate relationship between national identities and global influences, highlighting the diverse manifestations of neoliberalism beyond a singular Anglo-American perspective. It presents a nuanced analysis that captures the complexities of these interactions, making it an essential resource for understanding contemporary political and economic landscapes. Praised as a definitive textbook, it is expected to become a classic in the field.
Conceived by Chris Grey as an antidote to conventional textbooks, each book in the Very Short, Fairly Interesting and Reasonably Cheap series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. In Globalization , the author explores the various intermingled aspects that make up the processes and controversies of globalization; he discusses the history and rise of the concept, sceptical and critical ideas about it, the debates around a global culture, and the implications of globalization for work, business, management and organizations. Conceived by Chris Grey as an antidote to conventional textbooks, each book in the Very Short, Fairly Interesting and Reasonably Cheap series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. Suitable for students of international business and anybody interested in the concept of globalization. Inhaltsverzeichnis Introduction: Globalizatoin at Christmas, on the High Seas and in Outer Space Chapter 1: Globalization - The Rise Chapter 2: Globalization as Myth and Hype: Exploring the Globalization Sceptics Chapter 3: Critics of Globalization in the North and South Chapter 4: The Globalization Culture Wars Chapter 5: Global Times, Global Organizations? Chapter 6: Globalization - The Fall?
