Manal Haddad Books

The book addresses the ongoing challenges in achieving diversity, equity, and inclusion within organizations, highlighting the persistent gaps in racial and gender representation in senior leadership roles. It emphasizes the importance of fostering inclusive leadership and workplace culture to combat issues like workplace misconduct and the underrepresentation of marginalized groups in large companies. The text advocates for proactive measures to create a more equitable environment, underscoring the urgency of these efforts in today's corporate landscape.

Focusing on the evolution of sales techniques, this guide emphasizes the importance of effective communication and building long-term client relationships over aggressive selling. It provides aspiring sales professionals with essential tools and skills, including sales management techniques and business analytics. By mastering these concepts, readers can enhance their ability to connect with customers and achieve greater success in their careers.

Targeted at C-level executives and marketing managers, this guide offers practical strategies for implementing Six Sigma in FMCG companies to enhance operational efficiency. By focusing on minimizing defects in products and processes, the book reveals how adopting this quality management approach can lead to substantial cost savings, potentially amounting to millions of dollars. Its in-depth insights aim to streamline internal operations and drive significant improvements within the fast-moving consumer goods sector.

Exploring the profound influence of literature, this collection of essays reflects on how books provide guidance during life's uncertainties and challenging decisions. The author shares personal experiences and insights, illustrating how literature shapes our understanding of choices and their consequences. Each chapter offers a unique perspective, making it a valuable read for both avid readers and those curious about literature's transformative power. The work emphasizes the essential role of books in navigating life's crossroads.

Celebrating parental love and wisdom, this heartwarming tribute shares touching anecdotes and life lessons that highlight the unwavering support and guidance of the author's parents. It emphasizes the power of family and the enduring legacy of two remarkable individuals, blending humor and emotion to resonate deeply with readers. This book is a must-read for anyone who has experienced the profound impact of their parents' love.

The book explores the critical role of innovative distribution channels in the fast-moving consumer goods (FMCG) sector, highlighting the challenges posed by complex supply chains and fierce competition. It emphasizes that companies with superior distribution systems not only achieve greater customer satisfaction but also gain a competitive edge, while those that fail to innovate risk falling behind. The focus is on the necessity for continuous improvement in distribution strategies to ensure survival and success in the industry.

An effective marketing strategy helps in aligning company goals to its strategies, improve overall performance and perk-up sales and revenues. The evolving nature of consumer needs and requirements in the FMCG industry means that companies today have to completely overhaul their current marketing strategies and make it relevant to the current times. This book will provide detailed insight into the thinking of today's consumers towards FMCG products. The book will highlight the paradigm shift in consumer mindset that has created challenges and opportunities for the 21st century companies. Fundamental issues, risks, and challenges will be looked into to provide answers to the three magical questions: What's changed? How to Adapt? and What's Next?