Focusing on the evolution of Hamas' media strategy, the book identifies three key developmental phases and examines the intricate interplay between its political agenda and media utilization. It analyzes four critical components: media message, objectives, infrastructure, and target audience. By tracing the growth of Hamas' media capabilities, the work highlights how the concept of resistance is woven into its media discourse. This comprehensive study provides an essential academic exploration of the tactical and strategic dimensions of Hamas' media approach.
