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Eric Hensal

    Eric Hensal is a seasoned progressive communications, political, and policy strategist with over two decades of experience. He has developed extensive expertise working with a wide array of non-profits, from environmental organizations to labor unions, as well as state and local governments and political campaigns. Hensal excels at discovering inventive and imaginative approaches to convey vital messages to both governmental and grassroots audiences. He also possesses a Master of Public Administration degree with an emphasis on public policy.

    A Progressive Art of War: Based on Sun Tzu's The Art of War
    • 2019

      A Progressive Art of War applies modern understanding of politics and social movements to Sun Tzu's ancient Art of War, revealing an understanding of strategy relevant to progressive movement leaders today.Substitute the word "politics" for "war." We fight over words and ideas seeking to shape public perception. In democracies, we wage campaigns to move voters and government officials to act. A Progressive Art of War speaks to issues such as solidarity, tactics, resources, strategy and risk. Its insights on conflict apply to elections and advocacy campaigns happening everyday.This is not scholarly discussion of Sun Tzu, nor a rendering of The Art of War into a how-to manual. It is a sharing of how his work frames the author's understanding of campaigns. A Progressive Art of War connects modern political and social activism to the ancient text, showing its application to today's political battlefield and exploring challenges campaigns face from an enduring perspective.This work uses the Lionel Giles 1910 public domain translation and inserts inline remarks, as traditional with Sun Tzu commentary, connecting passages to modern social and political activism.

      A Progressive Art of War: Based on Sun Tzu's The Art of War