Bill Wasik

Bill Wasik is a keen observer of viral culture and social experimentation, known for his insightful analysis of how narratives propagate and fade in the digital age. As a former editor at Harper's Magazine and a current senior editor at Wired, he delves into the mechanics of information spread and collective behavior. He is also recognized for initiating the flash mob phenomenon, initially conceived as a playful social experiment to foster spontaneity and reclaim public spaces. His writing critically examines the unique dynamics of contemporary communication and organized group action.