Scott Stratten Book order

You don’t know what it’s like to work for you. In Make Building Relationships Your Business, a team of veteran marketers and keynote speakers delivers a focused and insightful collection of leadership lessons drawn from dozens of interviews with business leaders in finance, entertainment, tourism, and hospitality. The book includes a ton of illuminating case studies loaded with the authors’ signature style of business snark that’s perfect whether you’re just getting started, run a one-person business, or are part of a bigger team. The authors provide invaluable guidance to a new generation of visionaries and risk-takers, complete A fun, practical, and incisive resource to improve your business practices, UnLeadership is the perfect book for seasoned entrepreneurs, business beginners, founders, managers, executives, and other business leaders looking for the tools and strategies they need to reach their leadership goals.

After a lifetime of research, the authors offer the definitive guide to surviving the jackassery in life and making the world a better place--one set of noise-cancelling headphones at a time.time.

UnBranding breaks through the noise of disruption. We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relationships from how we hire and manage, to how we communicate with our current and would-be customers.

Easy to digest tips and tools on how not to run a business Experts are constantly telling us what we need to be doing to improve our businesses. Hundreds of books in the market are filled with advice from these experts. But how can you filter out all of the bad advice, misinformation, and misuse of business tools that is out there? None of us needs another list of what we should be doing. QR Codes Kill Kittens tells you what not to do. Easy to digest, easy to avoid. The book is separated into several sections, and each will include a story related to the topic in addition to tips and explanations on what not to do. Includes real-life examples along with tips and guidance on experts, human resources, marketing/branding, networking (in person and online), public relations, and customer service Written by Scott Stratten, author of UnMarketing and the President of UnMarketing.com, a company that combines efforts in viral, social, and authentic marketing; he has appeared on Mashable.com and CNN.com, and in the Wall Street Journal, USA Today, and Fast Company It doesn't do you any good to do a few things right and a lot of things wrong. Find out what not to do. If reading this book saves just one kitten's life, it's worth it.

UnAwesome is UnAcceptable. The Book of Business Awesome is designed as two short books put together one read from the front and the other read from the back when flipped over.

Potential and current customers want to be listened to, validated, and have a platform to be heard--especially online. This book shows marketers how to create a mindset and systems that perpetually attract the right customers.

From one of the leading experts in viral and social marketing-market your business effectively to today's customers For generations, marketing has been hypocritical. We've been taught to market to others in ways we hate being marketed to (cold-calling, flyers, ads, etc.). So why do we still keep trying the same stale marketing moves? UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to, validated, and have a platform to be heard-especially online. With UnMarketing, you'll create such a relationship with your customers, and make yourself the logical choice for their needs. Shows how to create a mindset and systems to roll out a new, 21st century marketing approach Marketing expert Scott Stratten focuses on a Pull & Stay method (pulling your market towards you and staying/engaging with them, leading them to naturally choose you for their needs) rather than Push & Pray Redefines marketing as all points of engagement between a company and its customers, not just a single boxed-in activity Traditional marketing methods are leading to diminishing returns and disaffected customers. The answer? Stop marketing, start UnMarketing!