When the art of government itself is changing, the old political divisions no longer make sense.
Simone Ahuja Book order
Simone Ahuja is the founder and principal of Blood Orange, a marketing and strategy consultancy focused on innovation and emerging markets. She regularly advises Fortune 500 companies across various sectors and contributes to the Harvard Business Review blog.



- 2021
- 2012
Jugaad Innovation is the most comprehensive book yet to appear on the subject [of frugal innovation]. The Economist A frugal and flexible approach to innovation for the 21st century Innovation is a key directive at companies worldwide.