Management: The Basics provides an easy, jargon-free introduction to the fundamental principles and practices of modern management. Using examples ranging from people management at Cadbury and the Enron crisis to the marketing of fried chicken in China, the book explains key aspects of management, including: Business strategy and how to use it to meet goals how successful marketing works how organizations are structured and function Fundamentals of corporate finance Human resource management's role in the management and development of people the importance of knowledge and culture to management This second edition has been updated to take account of general advances in management thinking, including developments in governance, responsible management, environmental pressures and a new emphasis on health and well-being in the aftermath of the Covid-19 pandemic. It brings management thinking fully up to date with the latest currents and trends. This accessible, readable primer is an ideal starting point for anyone starting to learn about business and management.
Morgen Witzel Book order






- 2022
- 2019
A History of Leadership
- 350 pages
- 13 hours of reading
The book provides a fresh historical analysis of power dynamics, exploring the evolution of relationships among various actors with distinct motives and needs. It delves into how these interactions shape the use of power, moving beyond traditional traits to offer a nuanced understanding of influence and authority throughout history.
- 2018
The Black Prince and the Capture of a King
- 224 pages
- 8 hours of reading
A new detailed account of the battle of Poitiers in 1356 which saw one of the most sensational episodes of the Hundred Years War: the capture of the French King Jean by the Black Prince.
- 2018
The Ethical Leader
- 240 pages
- 9 hours of reading
Showcases the necessity and practicality of using an ethics-based business model for competitive advantage and long-term organizational success.
- 2017
Doing Business in China
- 268 pages
- 10 hours of reading
The new edition of this highly successful textbook offers Western and non-Chinese business people a theoretical framework for the understanding of business practices, markets, negotiations, organizations, networks and the Chinese business context. Building on the strengths of the previous editions, it provides a guide to market entry, managing operations and marketing in this unique social and cultural environment. It offers a fresh look at the evolving marketplaces and their interactions with government and the army, and will continue to be the preferred text for international students of Chinese business and management studies and for practitioners with an eye on China.
- 2016
A History of Management Thought
- 388 pages
- 14 hours of reading
Focusing on the evolution of management as an intellectual discipline, the book explores its development from ancient times to the present. It addresses contemporary challenges such as sustainability, technology, and legitimacy, analyzing them through a historical perspective enhanced by new case studies. Serving as a core textbook in management history, it also offers valuable insights for readers in the humanities and social sciences, making it essential for understanding the complexities of modern management practices.
- 2015
Management Consultancy
- 168 pages
- 6 hours of reading
Exploring the evolution and impact of management consultancy, this book delves into its origins and the significant role it plays in shaping business strategies. It examines how consultancy practices have transformed over time and their influence on organizational effectiveness. Through case studies and expert insights, the text highlights the critical contributions of consultants in navigating complex business challenges and fostering growth. Ideal for those seeking a deeper understanding of the consultancy landscape and its implications for modern enterprises.
- 2015
Managing for Success
- 264 pages
- 10 hours of reading
The damage that incompetent managers do is incalculable. Every year they wipe tens of billions off the value of companies around the world. But the routinely incompetent behaviour that leads to failure is often covered up, incompetent managers are paid off and the causes of failure are swept under the carpet. Yet, most of these failures could have been avoided if only we knew how to spot the signs of incompetence in advance, and take steps to prevent it happening. Prevention is always better, and cheaper, than cure. Morgen Witzel tackles the problem of incompetence in the round by exploring the political, cultural, psychological and personal factors that lead to incompetency at every level of business. Arrogance, excessive reliance on formal plans and metrics, lack of professional pride, and poor and misguided business education and training are among the problems that drag businesses down. Using international case studies from Ford Motor Company, Royal Ahold and Lehman Brothers, practical solutions are provided for avoiding incompetence by changing the culture within organizations and the ways in which managers are trained and developed to truly manage for success and minimise failure.
- 2014
The belief that everything is changing led to the disasters of the dotcom era. This book reminds us that some fundamental rules do still apply by taking readers through 20 imperatives derived from the wisdom of great leaders and management theorists including Peter Drucker, Henry Fayol, Andrew Grove and bankers and financiers such as Thomas Gresham and Warren Buffet.This entertaining run down of the fundamental laws, rules and principles business professionals should break at their peril is complemented by case studies that document the consequences of ignoring these key laws. Management from the Masters is a book to be read and re-read to reinforce the fundamental rules of business for all successful managers.
- 2013
The Oxford Handbook of Management Theorists
- 624 pages
- 22 hours of reading
The Handbook explores the ideas and influence of 25 significant management theorists, assessing their contributions to the development of management as a discipline. Each chapter contextualizes their work within their contemporary environment and in relation to one another, spanning from early pioneers to post-war and modern business school theorists. This comprehensive evaluation highlights the evolution of management thought and its lasting impact on the field.
