The Inflation Myth and the Wonderful World of Deflation
- 176 pages
- 7 hours of reading






Investing for Good is a captivating and instructive read, aimed at those who are interested in investing their money profitably while doing good at the same time. Investors are placing increased emphasis on capital allocation methods to achieve their desired social, environmental and financial objectives, and are targeting investments that not only facilitate economic growth in countries around the world but also do good in terms of aiding human development--from cleaner environments to safer products and better employment practices. At the same time, there is considerable evidence that if companies adhere to ESG (Environment, Social, Governance) standards, they will outperform companies who do not. But how do individuals--rather than institutional investors--invest using ESG criteria? And just how complex are the procedures? This new book, written by investment guru Mark Mobius and his expert team, is full of entertaining and informative anecdotes from the authors' day-to-day experiences in the world of sustainable investment. Readers will gain a clearer understanding of what sustainable investment actually means, the positive effects it can have on businesses and societies, what to look for in order to identify sound and sustainable investment opportunities, and how to balance sustainable investing with good returns.
An Introduction to the Core Concepts
Each book in the series cuts through the jargon and mystique of the financial markets to give the reader a clear picture of how and why these markets function as they do. Key features include:
Analyzing companies and new markets, identifying potential pitfalls and overlooked values, crunching numbers and meeting the local players, this title shows even the most casual investor how to view investing abroad, how to devise a global investment strategy, and the pros and cons of buying individual stocks or mutual funds.
This edition has been updated to provide a comprehensive guide to the investment opportunities in emerging markets. It includes increased practical information and worked examples, as well as an emerging markets field advice guide for examining future prospects.