A major presence in contemporary German graphic design, Andreas Uebele trained as an architect, a thread that continues to present itself in much of his work. From the graphics of the Reichstag to the iconic signage of the Vitra campus, his experiments lead to dynamic solutions, while simultaneously maintaining lightness and clarity.0This book presents 85 of büro uebele?s projects through two types of materials: the raw materials from which they emerged, and materials from creative collaborators who?ve accompanied the studio along the way. These include Matthew Carter, Adrian Frutiger, Massimo Vignelli and Hermann Zapf.
“Dozens of examples of successful signage at various places―like public spaces, museums, and businesses―around the globe. . . . Each featured work is accompanied by text written by the firm that authored the signage.”― Step Inside Design A signage system is much more than just a set of symbols. As well as its practical application, it helps to create an identity for a space and can add decorative flair to any built environment.Andreas Uebele draws on his own design experience to explore signage as a point where graphic design and architecture come together. He first describes the basic rules of signage signs must be visible but not distracting, informative but not unwieldy, and concise but not confusing. Striking the right balance is crucial. Color, typography, pictograms, and icons are all elements that can be varied and exploited to encapsulate as much information as possible and fit the job’s the signage for a hospital, an airport, or a conference center may have little in common, and solutions must be tailored to fit the location.The book showcases great examples of signage design worldwide, with an emphasis on the most original approaches. It is an indispensable reference for communications designers and a must for architects, interior designers, and graphic artists. 250+ color and 250 b/w illustrations and photographs
