The book is currently out of stock
Parameters
More about the book
The authors demonstrate the broad and complex topics of retail management in 15 lessons. Each lesson includes a thematic overview of key issues and a comprehensive case study. International best practice companies are used to highlight managerial implications and the key discussion points.
Book purchase
Strategic retail management, Joachim Zentes
- Language
- Released
- 2017
We’ll notify you via email once we track it down.
Payment methods
- Title
- Strategic retail management
- Subtitle
- Text and International Cases
- Language
- English
- Authors
- Joachim Zentes
- Publisher
- Springer Gabler
- Released
- 2017
- ISBN10
- 3658101822
- ISBN13
- 9783658101824
- Series
- Lehrbuch
- Category
- Business and Economics
- Description
- The authors demonstrate the broad and complex topics of retail management in 15 lessons. Each lesson includes a thematic overview of key issues and a comprehensive case study. International best practice companies are used to highlight managerial implications and the key discussion points.