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One Billion Customers

Lessons from the front lines of doing business in China

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In view of China's rapidly growing economy, the former Wall Street Journal China bureau chief offers advice on doing business in China, with case studies that emphasize the importance of understanding the culture and politics of the country.

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One Billion Customers, James McGregor

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Released
2007
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(Hardcover),
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Damaged
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€1.91

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