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Markendifferenzierung
Innovative Konzepte zur erfolgreichen Markenprofilierung
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Markendifferenzierung, Franziska Völckner
- Language
- Released
- 2011
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- Title
- Markendifferenzierung
- Subtitle
- Innovative Konzepte zur erfolgreichen Markenprofilierung
- Language
- German
- Authors
- Franziska Völckner
- Publisher
- Gabler
- Released
- 2011
- ISBN10
- 3834919780
- ISBN13
- 9783834919786
- Category
- Business and Economics