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The current dissertation contributes to the academic research in luxury marketing by conducting five studies.
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Cultural influences on luxury perceptions, Farhad Aliyev
- Language
- Released
- 2018
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- Title
- Cultural influences on luxury perceptions
- Language
- English
- Authors
- Farhad Aliyev
- Publisher
- Kassel University Press
- Released
- 2018
- ISBN10
- 3737650500
- ISBN13
- 9783737650502
- Category
- University and college textbooks
- Description
- The current dissertation contributes to the academic research in luxury marketing by conducting five studies.