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Das Marketing-Lexikon für die Praxis, Wolfgang Kappeller
- Language
- Released
- 2000
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- Title
- Das Marketing-Lexikon für die Praxis
- Language
- German
- Authors
- Wolfgang Kappeller
- Publisher
- mi, Verl. Moderne Industrie
- Publisher
- 2000
- ISBN10
- 3478374006
- ISBN13
- 9783478374002