Sold out
More about the book
Here is his own story, in his own words, of how he did it - how he learned to make advertising pay.
Language
Book purchase
Being Direct, Lester Wunderman
- Language
- Released
- 1996
- product-detail.submit-box.info.binding
- (Hardcover)
We’ll email you as soon as we track it down.
Payment methods
We’re missing your review here.
- Title
- Being Direct
- Language
- English
- Authors
- Lester Wunderman
- Publisher
- Random House
- Released
- 1996
- Format
- Hardcover
- ISBN10
- 0394540638
- ISBN13
- 9780394540634
- Series
- Tags
- Non-Fiction, True Stories, Business, Business & Management, Biographies, Marketing & Sales, Marketing and PR
- Original title
- Being Direct: Making Advertising Pay
- Rating
- 3.55 out of 5
- Description
- Here is his own story, in his own words, of how he did it - how he learned to make advertising pay.