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The Crowd

a study of the popular mind

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Exploring the dynamics of crowd psychology, this influential work delves into how collective behavior mirrors that of a simple organism, leading to a decline in individual rationality. Le Bon argues that crowds operate on an unconscious level, processing thoughts through imagery and relinquishing personal accountability. This phenomenon explains the origins of both irrational beliefs and the capacity for extraordinary acts, whether noble or brutal, highlighting the dual nature of collective human behavior.

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The Crowd, Gustave Le Bon

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Released
2017
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(Paperback)
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