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Understanding marketing, Celia Phillips, Ad Pruyn, Marie Paule Kestemont
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- Title
- Understanding marketing
- Language
- English
- Authors
- Celia Phillips, Ad Pruyn, Marie Paule Kestemont
- Publisher
- John Wiley & Sons Inc
- ISBN10
- 047186093X
- ISBN13
- 9780471860938
- Category
- Business and Economics, Marketing and PR