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Warum brechen Kunden Käufe ab? Customer Experience und die Ursachen von Warenkorb-Abbrüchen in Online-Shops

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Warum brechen Kunden Käufe ab? Customer Experience und die Ursachen von Warenkorb-Abbrüchen in Online-Shops, Branislav Pospíšil, Jaroslav Macek, Martin Maliar, Vladimír Kitty

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2022
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(Paperback)
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