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Gain essential marketing skills with this step-by-step guide to improving your ability to research and write a marketing plan, carry out marketing audits and set cost-effective budgets.
Book purchase
How to Write a Marketing Plan, John Westwood
- Language
- Released
- 2011
- product-detail.submit-box.info.binding
- (Paperback),
- Book condition
- Good
- Price
- €8.34
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- Title
- How to Write a Marketing Plan
- Language
- English
- Authors
- John Westwood
- Publisher
- Kogan Page
- Released
- 2011
- Format
- Paperback
- ISBN10
- 0749461713
- ISBN13
- 9780749461713
- Category
- Marketing and PR
- Description
- Gain essential marketing skills with this step-by-step guide to improving your ability to research and write a marketing plan, carry out marketing audits and set cost-effective budgets.