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The Predictive Postcode
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This book is a detailed, empirical investigation into the question of whether academic social research can compete with the commercial sector, with its new technologies and big data, in order to classify, profile, and understand us.
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The Predictive Postcode, Richard Webber
- Language
- Released
- 2018
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- Title
- The Predictive Postcode
- Language
- English
- Authors
- Richard Webber
- Publisher
- SAGE Publications Ltd
- Released
- 2018
- Format
- Paperback
- ISBN10
- 1526402343
- ISBN13
- 9781526402349
- Category
- Technology / Engineering, Computers, IT, Programming
- Description
- This book is a detailed, empirical investigation into the question of whether academic social research can compete with the commercial sector, with its new technologies and big data, in order to classify, profile, and understand us.