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Retail is going through difficult times and is suffering the consequences of both the economic crisis and the digitization of society. Fundamentally, there is a bigger problem: stores cannot keep up with the changing behavior of customers who are connected 24/7, customers for whom there is no distinction between online and offline.
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End Of Online Shopping, The: The Future Of New Retail In An Always Connected World, Wijnand Jongen
- Language
- Released
- 2018
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- Title
- End Of Online Shopping, The: The Future Of New Retail In An Always Connected World
- Language
- English
- Authors
- Wijnand Jongen
- Publisher
- 2018
- Format
- Paperback
- ISBN10
- 981327476X
- ISBN13
- 9789813274761
- Category
- Nature in general
- Description
- Retail is going through difficult times and is suffering the consequences of both the economic crisis and the digitization of society. Fundamentally, there is a bigger problem: stores cannot keep up with the changing behavior of customers who are connected 24/7, customers for whom there is no distinction between online and offline.