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Exploring the implications of 10 years of data from more than 21,000 communication professionals across Europe, combined with case studies and interviews with senior communication directors from top European companies and organisations, this book provides an insight into how to build, develop and lead excellent communication.
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Communication Excellence, Ralph Tench, Dejan Vercic, Ansgar Zerfaß, Angeles Moreno, Piet Verhoeven
- Language
- Released
- 2017
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- Title
- Communication Excellence
- Subtitle
- How to Develop, Manage and Lead Exceptional Communications
- Language
- English
- Publisher
- Springer International Publishing AG
- Publisher
- 2017
- ISBN10
- 3319488597
- ISBN13
- 9783319488592
- Category
- Business and Economics
- Description
- Exploring the implications of 10 years of data from more than 21,000 communication professionals across Europe, combined with case studies and interviews with senior communication directors from top European companies and organisations, this book provides an insight into how to build, develop and lead excellent communication.