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Drive marketing ROI with an investor's mindset and a proven toolkit Top marketers today don't shy away from financial accountability.
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Marketing Performance - How Marketers Drive Profitable Growth, Thomas Bauer-Kotelenez
- Language
- Released
- 2016
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- Title
- Marketing Performance - How Marketers Drive Profitable Growth
- Language
- English
- Authors
- Thomas Bauer-Kotelenez
- Publisher
- John Wiley & Sons Inc
- Publisher
- 2016
- Format
- Hardcover
- ISBN10
- 1119278333
- ISBN13
- 9781119278337
- Category
- Business and Economics
- Description
- Drive marketing ROI with an investor's mindset and a proven toolkit Top marketers today don't shy away from financial accountability.