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Sales for the Self-employed

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When you are self-employed, "you are the business! Because your success is often based on your relationships with clients, suppliers, and the community, sales skills are essential. However, many self-employed people are not secure or comfortable with their selling abilities. In "Sales for the Self-Employed, author Martin Edic reveals to readers his six step action process that ensures every sale. Writing from his own experience as a small business owner, Edic explains that many people dislike sales because of a general misunderstanding about what sales really is. ?Selling is not talking people into things they don?t want, ? says Edic, ?selling is offering them solutions to problems they face and making it easy for them to acquire these solutions.?Edic includes information about prospecting, customer profiling, telephone sales, follow-up, and improving your product. Other chapters include: First Contact Fear and Rejection Your Sales Plan NegotiationDivided into three sections, "Sales for the Self-Employed is a sales-instruction guide for both the non-sales professional and the professional with substantial sales experience. About the Author Martin Edic is a marketing consultant with sixteen years of sales experience. His previous book, "Marketing for the Self-Employed, a companion to this book, is also from Prima.

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ISBN
9780761505938

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Publication

1997

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