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In an age of self-service stores, saturated markets and ever more demanding customers, the careful and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In this book, the interested reader will find a variety of hands-on suggestions on how to optimise the design of retail stores and service environments to increase customer satisfaction and sales.
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Store Design and Visual Merchandising, Second Edition, Claus Ebster
- Language
- Released
- 2015
- product-detail.submit-box.info.binding
- (Paperback)
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