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Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact
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Reveals how to use storytelling to capture attention; motivate listeners; gain trust; strengthen your argument; sway decisions; demonstrate authenticity and encourage transparency; spark innovation; and manage uncertainty. This book provides the tools you need to get your message across - and connect successfully with any audience.
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Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact, Annette Simmons
- Language
- Released
- 2015
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- Title
- Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact
- Language
- English
- Authors
- Annette Simmons
- Publisher
- Amacom
- Released
- 2015
- Format
- Hardcover
- ISBN10
- 0814449131
- ISBN13
- 9780814449134
- Category
- Business and Economics
- Description
- Reveals how to use storytelling to capture attention; motivate listeners; gain trust; strengthen your argument; sway decisions; demonstrate authenticity and encourage transparency; spark innovation; and manage uncertainty. This book provides the tools you need to get your message across - and connect successfully with any audience.