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Citizen brand : 10 commandments for transforming brands in a consumer democracy, Marc Gobé
- Language
- Released
- 2002
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- Title
- Citizen brand : 10 commandments for transforming brands in a consumer democracy
- Language
- English
- Authors
- Marc Gobé
- Publisher
- Allworth Press
- Publisher
- 2002
- ISBN10
- 158115240x
- ISBN13
- 9781581152401
- Category
- Business and Economics