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Digital Out of Home Entertainment is transforming the customer experience in shops, cinemas, museums; almost any environment where consumers are congregating. This book provides a 'state of play' exploration of the successes.
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The Out-of-Home Immersive Entertainment Frontier, Kevin Williamson
- Language
- Released
- 2014
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- The Out-of-Home Immersive Entertainment Frontier
- Language
- English
- Authors
- Kevin Williamson
- Publisher
- Taylor & Francis Ltd
- Released
- 2014
- Format
- Paperback
- ISBN10
- 1472426959
- ISBN13
- 9781472426956
- Description
- Digital Out of Home Entertainment is transforming the customer experience in shops, cinemas, museums; almost any environment where consumers are congregating. This book provides a 'state of play' exploration of the successes.